When Campaigns Go Wrong #GE2020

I wrote this piece on Sunday Feb 2nd and it appeared on Broadsheet.ie on Monday Feb 3rd. It was written in the immediate wake of a series of national opinion polls showing Fine Gael slipped further back and Sinn Féin advancing further to either tie with, or pull ahead of Fianna Fáil.

This column looks at the various possible government formation outcomes. I explain why I do not see either a Fianna Fáil/Fine Gael grand coalition or a Fianna Fáil/Sinn Féin coalition as likely. I conclude that the most likely outcome is a Fianna Fáil/Green/Other coalition (probably a minority govt), though it will take weeks, if not months, to negotiate and agree. The only alternative to that is another election. 

I assume, for this coumn, that the polls are broadly correct, but that they both slightly underestimate Fianna Fáil’s support and slightly overestimate Sinn Féin’s. 

GE2020 posters Success has many fathers, defeat is an orphan. As true as this is in sports, it is an absolute certainty in political campaigning. Have no doubt that all those fine young marketing executives who told their colleagues over Christmas how remarkably close they were to the Taoiseach and Fine Gael, now struggle to remember just who Leo, Eoghan or Simon might be.

In the words of the great yellow rose of Finglas, Jim Tunney, there are too many folks around politics who opt to buy their colours coming out of the match, rather than going in.

So, before I look at the events of the last few days and attempt a feeble look forward to what may be to come, let me raise a glass to toast those in all parties and none who are sticking by their party and candidates, despite the polls.

Continue reading “When Campaigns Go Wrong #GE2020”

Stick a fork in @FineGael in #Ge2020

I wrote this #GE2020 analysis for Broadsheet.ie with less than two weeks of campaigning to go. I look at four key sets of data from the four national polls published at this point and conclude that they show no route back to office for Leo Varadkar or Fine Gael 

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With eleven days of this general election campaign to go, the one clear message emerging from the national polls is that it is time to stick a fork in Fine Gael. It is not just done, it is done to a crisp. The only thing rare about Fine Gael in two weeks’ time will be the number of constituencies where it holds more than one seat.

“Hold on there, Mooney” I hear you shout, “…on what are you basing this prediction of doom? You’re the one who’s repeatedly told us that national newspaper polls are not good indicators of how seats will go.”

Yes, I reply. That is true – and extremely well put, I might add. I am also deeply moved that you have been paying such attention to my ramblings here… but, this prediction is not just based on the headline figures on party support, it is based on a series of important findings within those polls.

These findings come from separate polls, but they sit remarkably well together and underpin the trend that has been repeated in the four polls published over the past two weeks.

Continue reading “Stick a fork in @FineGael in #Ge2020”

Mooney’s money: #BE19 punditry and some thoughts  

This column first appeared on Broadsheet.ie on Monday Nov. 25 – 4 days before polling in the by-elections in Cork North Central, Wexford, Dublin Fingal and Dublin Mid-West. Here I predict two wins for Fianna Fáil (Wex and Cork NC) on each for the Greens (in Dub Fingal) and Ind (Gogarty) (in Dub MW).
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Shane Moynihan on the campaign trail with FF Dep Leader Dara Calleary

Shortly after he was appointed Conservative Party chairman, Kenneth Baker was presented with internal polls showing the Tories facing near annihilation in the following year’s Local Elections (1990).

The Poll Tax recently introduced by the Tories was not just unpopular, it was hated. There were angry, mass anti-poll tax protests across the UK, in the run-up to the May 3rd polling day. The biggest, in London, turned into a riot with over 300 arrested and 113 seriously injured.

Against this febrile background and with the knowledge that the Tories were going to lose big, Baker set about putting one of the finer political skills into operation: he managed expectations.

Continue reading “Mooney’s money: #BE19 punditry and some thoughts  “

Digital campaign wars and warm lettuce

This column first appeared on Broadsheet on Nov 4th, 2019 and looked at the weekend Fine Gael digital attack on Fianna Fáil which backfired badly and ended weak.

JOC Tweet

Being active on social media is not the same as being good at it. This is something Fine Gael learned yesterday morning.

At 9am it launched a digital attack claiming Fianna Fáil is not producing policies. Pretty basic stuff from a party in government, you’d have thought. Hard to screw that up. Attack the main opposition party for not doing enough. Claim they are just criticising you, trying to score points and acting like an… well… an opposition.

To be fair, Fine Gael got most of the basics right. They produced a decent digital video, loaded with graphics and charts and pumped it out across social media platforms. They backed it up with a press release in the name of Colm Brophy TD, hoping that the following day’s print media would pick up on it.

So far, so meh… yet, within barely an hour their digital campaign was not just misfiring, it was backfiring and going down in flames.

Continue reading “Digital campaign wars and warm lettuce”

Polling mays and may nots

This column appeared on Broadsheet.ie on Sept 17th 2019 and followed the latest Red C poll which showed the two main parties neck and neck and on a combined total of 57%. At the 2016 general election the two parties were also 1% apart, but on a combined total of just 50%. I have thought for a long while that the two parties combined will poll around 60% at the next general election and, right now, I would predict Fianna Fáil to pull ahead of Fine Gael by anywhere between 2% and 4%

Red C

Conventional political wisdom used to say that the parties in government welcomed long Dáil recesses. Not only did they free Ministers up from having to hang around Leinster House answering awkward questions, on and off the record, from smartass opposition TDs, irritating journos and panicking backbenchers, they were a time for the government parties to get back on message and hopefully get their poll numbers up.

The idea was that Dáil sittings broadly tend to favour the main opposition parties when it comes to opinion polls, as their insolent haranguing of the Taoiseach is featured nightly on the TV news. Dáil recess means no Dáil TV coverage and no Dáil TV coverage means less of a platform for the opposition to catch the news cycle.

The high visibility, and audibility, of the Taoiseach over the summer would suggest that his team subscribe to this wisdom. He was seen to be out and about. His appearances at the Kennedy and MacGill Summer Schools and the West Belfast Féile an Phobail went down well.

Continue reading “Polling mays and may nots”

Though it’s a f/t #Defence Minister we really need, a new MoS would be useful now

I have written several times about the developing crisis in Irish Defence policy-making and the impact this is having on morale and retention in the Irish Defence Forces.  In this Broadsheet post from June 11th, 2019, I suggest how swapping ministers of state might help in the short-term to start the process of addressing this crisis.

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MoS Defence Paul Kehoe (from Defence Forces Flick A/c)

It takes a rare political talent to make the Irish defence brief controversial, yet the hapless Paul Kehoe appears to have somehow managed it.

Stories of declining morale, chronic low pay, skills shortages and personnel retention problems fill the airwaves, and still the crisis worsens. Defence force strength which should today stand at 9,500 has been hovering perilously below 8,500 for months.

The 9,500 figure is itself misleading. The 2000 Defence White Paper set the number at 10,500. The reduction in 2009 to 9,500 was only intended as a temporary measure, yet it has entered the political psyche as some fixed upper limit.

While very little of the blame for these crises attach personally to Kehoe, realpolitik dictates that the time has come for him to move on. Kehoe must go.

Continue reading “Though it’s a f/t #Defence Minister we really need, a new MoS would be useful now”

A Sad Tale Of Two Leaders from #LE2019

This is my Broadsheet.ie analysis of the 2019 Local Election results (this first appeared on May 28th). Here I set out why the results brought bad news for the leaders of both Sinn Féin and Fine Gael.  

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#LE2019 Results from Irish Times website.

It is almost exactly two years since Leo Varadkar was selected as Fine Gael leader. On June 2nd, 2017 after a two-week contest involving FG members and councillors, but primarily TDs and Senators, Varadkar was declared the winner. He beat Simon Coveney with 60% in a weighted ballot in which TDs and Senators had 65% of the total vote, the membership had 25% and councillors had 10%.

While Coveney won the popular vote among the membership He secured 35 per cent in the membership ballot, Varadkar got the backing of 51 of the 73 members of the parliamentary party.

Six months later, in January 2018, Mary Lou MacDonald was announced to absolutely no one’s surprise as the sole candidate to succeed Gerry Adams. Adams had announced that he would step down after four decades as Sinn Féin leader at a special Árd Fheis the following month.

Continue reading “A Sad Tale Of Two Leaders from #LE2019”

Political polling now part of the entertainment industry?

This Broadsheet.ie column appeared online on April 30th, 2019

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Over the Bank Holiday weekend, two Sunday newspapers published political polls. They were detailed. They were professionally conducted. But above all else, they offered very different insights into the state of the main parties.

RedC, polling for the Sunday Business Post, reckons that Fine Gael is pulling well ahead of Fianna Fáil. According to its findings, the ratings for the top 4 groupings are, in decreasing order: FG 33%, FF, 23%, Inds 16% and SF% 14.

Not so, according to B&A, polling for the Sunday Times (Ireland). According to its research, voters are now shifting significantly from FG to FF, putting Fianna Fáil in first place with 29%, followed by FG on 28%, SF 21% and Inds 10%.

The field work for both polls concluded around the same time April 16/17, though RedC did its field work over a week, while B&A took about almost two.

For an informative and detailed comparison of the methodologies employed by both sets of pollsters, check out Prof Michael Marsh’s blogpost on the RTE website.

Continue reading “Political polling now part of the entertainment industry?”

Forget Dear Kylie… it’s the letters Leo that won’t write that matter

This piece appeared on Broadsheet.ie on April 2nd. 2019:

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No matter how I try, I just cannot get worked up about Leo Varadkar’s hand written letter to Kylie Minogue.

I can see how some folks may see it as a bit cringey, but I also know that if I had been in Leo’s position back in 1989 when Frank Sinatra was playing Lansdowne Road with Sammy Davis Junior and Liza Minnelli, I would not have stopped at just writing a fan letter.

I would have happily agreed to replace Amhrán na bhFiann with The Best Is Yet To Come and offered to make Italian our first national language just to get an invite to the after-show party in the Horseshow House. I should be so lucky, lucky, lucky lucky… (Where did this come from?).

Continue reading “Forget Dear Kylie… it’s the letters Leo that won’t write that matter”

I admire Durkan, but he won’t get my vote in #EP2019 #EE19

This column first appeared on Broadsheet.ie on March 5th 2019

20150502_150039347_iOSThough this be hard for some folks to accept, I do plan these columns. My usual routine is to type up a few paragraphs late on Monday night and then finish off the column over coffee and toast on Tuesday morning.

This week, as I have a couple of meetings early today, I did it differently. Around 2pm yesterday I sat down in front of a blank screen and hoped for inspiration. As I started to type I was still unsure which one of two routes to pursue. Should I write a follow-up to last week’s column and respond to the online criticisms from Sinn Fein supporters for calling out their confusion on a border poll or should I write about Minister for Justice, Charlie Flanagan’s churlish tweet chiding the Seanad for doing precisely what it is supposed to do, scrutinising and amending legislation.

I had started to write some rough opening paragraphs on both topics when I received a piece of political news which wiped both options off my screen. A good friend called to tell me that it would shortly be announced that Mark Durkan would be Fine Gael’s Dublin European Parliament candidate.

To say I was flabbergasted is to put it mildly.

Continue reading “I admire Durkan, but he won’t get my vote in #EP2019 #EE19”